Press Release: Launch of the Regional Exhibition of Traditional Handicraft Products in Ifrane

As part of the ongoing efforts by the Chamber of Traditional Handicrafts of the Fès-Meknès region to support the traditional handicraft sector and enhance its artistic and creative components, the Chamber, in partnership with the State Secretariat in charge of Traditional Handicrafts, Social and Solidarity Economy, and the Artisan House Foundation, and in cooperation with the regional and provincial directorates of traditional handicrafts, is organizing a regional exhibition of traditional handicraft products in the city of Ifrane.

The exhibition will run from July 3 to July 31, 2025, at Al-Quds Square in Ifrane, featuring the participation of 260 exhibitors representing various cities and provinces of the Fès-Meknès region, distributed over three phases.

The exhibition aims to showcase a distinguished collection of traditional products that reflect the creative, artistic, and aesthetic characteristics of Moroccan handicrafts. This event offers visitors from different parts of Morocco and abroad a unique opportunity to appreciate the refinement and beauty of the national traditional crafts.

Moreover, the exhibition serves as an important marketing platform to enhance business deal opportunities, contribute to the activation of the local economy and tourism in Ifrane, and provide a space for exchanging expertise and experiences among exhibitors, thereby strengthening artisans’ capabilities and encouraging innovation and excellence.

This event reflects the commitment of the Chamber of Traditional Handicrafts of the Fès-Meknès region to promote the traditional handicraft sector and support the region’s economic and social development by highlighting the authentic Moroccan artisanal heritage.

from: fesnews

About محمد الفاسي