فاس نيوز ميديا جريدة الكترونية جهوية تعنى بشؤون و أخبار جهة فاس مكناس – متجددة على مدار الساعة
Rabat – November 4, 2025 – Moroccan company Neo Motors, during the proceedings of the third edition of National Industry Day, unveiled its new compact electric car Dial-E, priced at approximately 100,000 Moroccan dirhams. This car is considered a strategic addition to the national industry, primarily targeting European and American markets, within the framework of efforts to promote sustainable mobility and boost exports.
Dial-E Specifications
Dial-E features a compact design suitable for urban use, with:
- Electric motor: Provides high energy efficiency and zero emissions.
- Range: Reaches up to 200 kilometers on a single charge, with fast charging capability.
- Safety features: Driver assistance systems and 360-degree cameras.
- Competitive price: Around 100,000 dirhams, making it an economical option compared to European competitors.
The car aims to meet daily mobility requirements, with a focus on environmental sustainability and low cost.
Strategic Context
The unveiling comes in the context of National Industry Day, which aims to highlight Moroccan innovations. Neo Motors, as a 100% Moroccan company, adopts an export strategy focused on international markets, supported by government programs for green industry. Dial-E is expected to contribute to:
- Boosting exports: Targeting Europe and America with high-quality Moroccan products.
- Sustainable mobility: Supporting the energy transition and reducing dependence on fossil fuels.
- Job creation: Expanding local production and developing the supply chain.
Implications and Prospects
This launch reflects the progress of the Moroccan automotive industry, which has become a regional hub thanks to investments in renewable energy and technology. Commercial production is expected to begin soon, with the possibility of customizing models for the local market.
Follow us for updates on the start of sales and field testing.
